Website Solutions Since 1994 | Serving North America from the Beautiful Niagara Peninsula

How can we assist you?

Solutions For Better Meetings

Solutions For Better Meetings

Have a Purpose. Have an Agenda. Have Actionable Outcomes

Solutions For Better Meetings
January 11, 2025 - by Paul Tomori

It is often said that in big organizations, the executives know for certain that 30% of the team are non-productive drags on the optimal functioning of the organization, but that they just don’t know which 30% are the non-productive! I would point to the folks who hold the most meetings as a first shot across the bow in determining where the unproductivity lies. "Busy work" like attending poorly-organized meetings is wasteful and demoralizing for those who really do have things to do.

The number of times I have been invited or summoned to attend a pointless meeting that could have been easily pre-empted with a quick phone call or email is astounding. People rambling. People chattering about unrelated topics. Half the attendees staring endlessly at their phone or tapping away at their laptops. No one taking notes. No one knowing the true point of the meeting. It's even worse with online meetings, particularly group meetings. There, you see people focussed on useless things like adjusting their background or playing with effects. Half the time, they are looking 45 degrees to the left or right and you just know they are looking at another screen, not present to the discussion at hand... but can you blame them?

Just Say No To Meetings

My top recommendation is simple: Just say no to meetings. Push back on every single invite til people know that it is more trouble to invite you than to just update you afterwards if something important actually comes out of the discussion. I mean - don't YOU have something to do with your time already? Don't YOU have an agenda of tasks and projects and goals you are working toward? Take back the power in every way you can. Take back your time!

Or, be a bit more polite and say "sure, I'll attend - please forward the agenda so I can be properly prepared". The trick here is to force THEM to actually get organized to HAVE an agenda.

How The Pros Do It

Elon Musk suggests that if a meeting only requires 17 minutes, do not run the full 60 minutes that were originally allocated. And, that no, it is “not rude to leave a meeting” if one’s personal attendance no longer is needed or relevant. He says: “It’s actually rude to stay” under that circumstance.

Jeff Bezos, the founder of Amazon, has emphasized the importance of structured, narrative-style memos in meetings. He requires that meetings begin with attendees reading a six-page memo in silence, ensuring everyone is fully informed before discussion begins. Bezos believes that this approach leads to more thoughtful and productive meetings, as it encourages clear thinking and thorough preparation.

In his own words:

"No PowerPoint gets used. Instead, somebody for the meeting prepares a six-page, narratively structured memo. It’s real sentences, not just bullet points."

This method reflects Bezos's commitment to deep thinking and effective communication within his teams.

I suggest that if you are in charge of a group of people, beware the activity that makes people feel they have done something when in fact, nothing has been done. Talking about a project is not doing the project. Making plans about a project is not doing the project. Scheduling meetings to discuss the project is not doing the project. Only doing the project is doing the project. This is not to say that strategically-run meetings aren’t crucial for getting folks on the same page and assigning tasks - but if the project becomes more about the meetings than the project, you can guess what’s not getting done anytime soon: the project.


Why Bad Meetings Happen

Too many meetings fall into the category of "busy work" designed to create visibility for people whose contributions are otherwise light and unnoticeable. These folks are the ones in the 30% of the team who really aren't pulling an oar to drive the company forward, but they need to "look" like they are important and useful. Meetings give off the illusion they need. You know you might be dealing with such people and that you are in the danger zone when too many meetings are called with no clear intent, no clear agenda, and no actionable outcomes.

I am not speaking of the type of meeting where someone makes a presentation or teaches an important new practice in the organization. Rather, I am referring to those often-daily meetups and standups that pull good people away from deep productive work and drag them into the monotony and tedium of listening to others who often DO NOT have deep productive work to do. It has always been my secret suspicion that the majority of people at a meeting who are doing the talking literally justify their paycheck and their raison d’etre in the company as the ones who “bring people together”. This would actually be noble if some basic meeting requirements were outlined and agreed upon by everyone. In this post, I outline my vision for how organizations should run better meetings.


The Three Reasons For Calling A Meeting

It all starts with calling a meeting for the right "reason". There are basically only three reasons:

  1. Decision-Making - To discuss and make decisions on a well-conceived list of directions up for consideration. There should be a proposed direction, discussion, then the familiar "all in favour?" and "opposed?", followed by the hammer on the gauntlet: Decided!

  2. Updates and Presentations - For situations where someone needs to present:

    - an update on something important that requires presentation tools or
    - if there is a new idea/design or
    - to provide training, these can justify a meeting.
    All relevant materials and/or the purpose of the meeting should be conveyed in advance.

  3. Brainstorming - Bouncing ideas off of other people can be very stimulating toward coming to some new idea for the company. Again, let people know in advance so their creative juices can flow ahead of time.

ProTips For Formulating Better Meetings
Take Advice From An Expert: Dr. Cal Newport

Remember that meetings carry a weight that is greater than just the meeting time and this cost should not be ignored. Author, Cal Newport refers to this as a context-shifting cost. Do not underestimate this effect. The cognitive residue that lingers after a pointless meeting can gum up the mental machinery needed for each attendee to re-engage in deep work. If they were in the middle of something cognitively demanding, it can take 30 minutes or longer for them to get back "in flow". Did we really need that person in attendance? They might otherwise have enjoyed a 3-hour block of concentrated time instead break.


ProTips For Actually Running Better Meetings

ProTips For The One In Charge Of The Meeting

ProTips For Responding To Meeting Invites

Overall, make productive work your default setting and make sure people know this about you. Be "so good that no one can ignore your vital contributions to the organization". Save the meetings for contentious decisions that require lively discussion, full participation and action-oriented outcomes.


Summary: Professional Meeting Guide

1. Define Clear Objectives
2. Prepare a Structured, Proposal-Based Agenda
3. Assign Roles and Responsibilities
4. Encourage Active Participation and Accountability
5. Conclude with Summaries and Follow-Up Plans

Do you like our philosophical approach to business? Drop us a line. We look forward to working with like-minded people and companies.

PREVIOUS - Webmasters Should Work Like Clinicians NEXT - Blog Home
Innovation Blog
Providing insight on web technology and business in a world where constant change is here to stay.