SMS (Text) Messaging
SMS Messaging stands for "Short Message Service", which refers to the text messaging service used on mobile phones and other devices to send short messages. Typically, an SMS message will contain a brief one or two sentence instruction or information transmission required for a very specific purpose. It is considered abusive to use SMS Messaging as a marketing tool. Generally SMS Messaging is used for communication between individuals, but in business, there are recognized legitimate purposes that include: 2-Factor authentication, notifications, shipping updates, alerts, reminders, and customer service.
In business, SMS messaging is often used for customer engagement, appointment confirmations, and transactional messages, due to its high open and response rates. Many people will immediately hear the ping or feel the vibration of a SMS message and this is because the message is usually time-sensitive. For example, 2-Factor Authentication usually has a five-minute (or less) expiry.
At Reaction Internet, we are able to link a business service that originates on a website over to an SMS message and to do so in a cost-effective and elegant manner. Each individual message sent can cost as little as a fraction of a penny because the bandwidth needed for transmission is so low. What is unique about this service is that a phone number apart from any of your existing numbers is registered and assigned as the official sender of your SMS Messages. Therein lies the reason for a fixed monthly fee (generally, less than $40). Receiving replies to your notifications is a possibility and these generally consist of one letter or one word answers that are then received by the same system closing the loop on the company-customer SMS dialogue.
If you sense a need for non-marketing communications such as: appointment reminders or login notifications or infrequent alerts, then we have solutions for you. Drop us a line.